Presentation of Responsive Web Design
If you are interested in evolution of the Web, here’s one that makes a lot of attention. It is responsive Web Design which is a clever formula to make a user-friendly site and adapted to mobile media and traditional media.
Each change brings its own set of questions. It is interesting to know if a site 3 in 1 can make savings? What are the impacts on the chain and the production time for this type of site?
The responsive design can adapt the content of a site on different media. In theory, a revolution … but in practice, a real economy?
The Responsive Design uses new rules and properties of CSS 3 such as Media Queries, micro formats … These standards are supported by most browsers. Internet Explorer still and always resists change, only the version 9 is taken into account.
Disadvantages of Responsive Internet Sites
The design is more important in responsive project sites.
The development of a responsive site is ambitious because it requires having a larger reflection upstream. Each medium has its own constraints; we must adapt the navigation and usability for each medium, to make the user experience the most interesting. Because it is important to adapt a conventional navigation with a mouse is obviously different from touch-screen navigation.
The design of the buttons, images and text blocks must move and resize perfectly as each support.
Formats for Responsive WebDesign
Greater technical knowledge
Technical knowledge to develop a mobile site responsive is important. This is the time of learning and adoption of new standards HTML 5 and css3. The adjustment time is important because it requires knowledge of the properties of new materials. This adaptability allows creating sites operational and customized by you using an iPhone, a Galaxy Tab, an iPad or any other means of new generation.
Tests and debugs are also more and more important. Tools for test sites are not suitable for responsive. It will be necessary to observe, monitor the results of each support site, which will be much winded.
Often creative dislike being imposed constraints and limitations, as this reduces their creativity. The layout of the site is more binding sites tend to standardize with compositions sites grid with elements inserted in each block. However we believe that many creative, responsive to the image adapt and be more clever and ingenious surprise us.
A Radiant Future for Responsive Design
The increase in users touchpads shows that responsive is a good investment. A long-term responsive is less expensive than creating multiple versions of a website. The responsive concrete answers to the question of how to have a user-friendly site to diversity of media? However, now integrate this technique into a web marketing strategy is not without results: there are many factors to consider such as time spent for the project and by corollary the cost assigned to it.
It is therefore important to define the temporal and budget your project and identify the responsive type of your Internet, your market to determine the relevance of this strategic shift.
Statistics web browsers 2012
To achieve a responsive record the scale economy in the near future, it will improve the production process and develop more tools (creation, design, debugging, and viewing).
The use of digital tablets and smartphones increases dramatically. The France is the 4th country in the ranking world of tablet sales. These data reinforce the idea that the responsive will emerge as the new standard for any site. Evidence for the year 2012 already looks like the year of the emergence of T-commerce, T Tablet.
E-commerce fashion Responsive
Conversion rates are quite different depending on the media. According to a study the best rates of conversion are:
- The tablets with 3.9% conversion rate, 5% of online sales for the world fashion, beauty and luxury are made via an iPad.
- Conventional computers with 1.9% conversion rate
- Mobile with 1.7% conversion rate
Tablets have become the sinews of war, because it is difficult to adapt a site for each tablet format, for information, 83% of processors ipad have consulted at least one e-commerce site or application online sales during the first quarter of 2012 by CCM Benchmark.
However, it is important to note that new techniques and tools must be put in place to make sites accessible and relevant for any client. So whether it’s a web app, a mobile site or responsive, you have to change and responsive web-design it evolves according to each medium.